Providing good service is no longer a differentiator — it’s the bare minimum.
But how do you scale support without becoming just another generic WhatsApp message?
This success case shows that the answer may lie in how you organize your conversations.
In this content, you’ll see how Kovi transformed the way they communicate with customers
using Treble. This isn’t theory — it’s practice, impact, and numbers on the screen.
Let’s find out what really changes when conversations are taken seriously.
When support flows, results show up 👀
Have you ever been stuck in service experiences that confuse more than they solve? Now imagine that in a sales team.
Kovi, a car rental company founded in 2018, realized they needed to change the game. The volume grew, so did the channels — but support couldn’t keep up.
The roadblocks that held the operation back
• Audio and images that failed to deliver
• No real logic behind WhatsApp support
• Zero autonomy for the team to adjust flows
• Confusing or missing metrics
The result? Rework, delays, and missed opportunities.
That’s when Treble entered the conversation — and everything changed.
What happened?
Kovi was already using HubSpot and discovered Treble through a referral. Within days, everything was integrated.
• We mapped pain points with the sales team
• And added a bonus: double HSMs to reduce costs
• Built flows with real support logic
• Connected directly to the official WhatsApp API
• Enabled A/B testing to fine-tune messaging
• Activated automatic conversation summaries
What changes for those in the day-to-day? 🧑💻
Customer conversations flow better, data shows up at the right moment, and the team gains the freedom to act.
Everyone works with more clarity — no more spreadsheets, emails, or rework.
Support that feels more like a real conversation
No more bots repeating scripts. Now, every lead enters a personalized flow. You respond better, faster, and without sounding robotic.
Real autonomy for the team
The team doesn’t depend on anyone to test things. If something needs to change, it changes. If they want to try a new approach, they go for it — all within the tool.
Real-time metrics
Forget outdated spreadsheets. Now you can track quality, conversion, response time, and performance while operations are running.
• Reduced messaging costs on WhatsApp
• Automatic summaries = less time spent on support
• 100% of flows built by the sales team themselves
• Smooth CRM integration, no rework
“With Treble, Kovi gained greater operational efficiency, agility, and an improved customer experience through more human connections.”
Fernanda Lizandra —
Growth Product Manager at Kovi

No headaches to get started 🧠
Treble’s onboarding with Kovi was simple. No stuck processes or never-ending implementations. The support team was there from the beginning, understood the operation, helped build the flows, and got everything running quickly.
This is a real success case: in just a few weeks, the team was responding faster, had more clarity, and was doing less rework. From testing to sales — everything actually worked.

In summary:
If your operation still depends on spreadsheets and improvisation, it might be time to take the next step.
Kovi needed to sell more — and better. Treble brought efficiency, agility, and a support experience that actually made sense.
This success case shows that if your team still communicates like it’s 2010, it’s probably time to level up. Selling more isn’t just about quantity. It’s about quality in every conversation.
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