Success Cases — 3 min of reading

How smartBeemo Scaled User Engagement with treble.ai

By Francisco Morales

Posted on 21/02/2025

Home » Success Cases » How smartBeemo Scaled User Engagement with treble.ai

Reaching and retaining customers at scale is a challenge for any digital-first business.

For smartBeemo, a platform designed to empower digital entrepreneurs, inefficient communication and lack of personalization were creating roadblocks in user engagement and sales.

As operations expanded, smartBeemo struggled to connect effectively with users in different markets. Their previous WhatsApp management tool lacked critical features such as segmentation and A/B testing, preventing the optimization of campaigns and making it difficult to engage users at the right moment.

With treble.ai, smartBeemo found the missing link—a solution that automated, personalized, and streamlined communication across every stage of the customer journey.

About SmartBeemo

que es smartbeemo
  • Industry: E-commerce and education
  • Size: 39,000+ active users
  • Location: Latin America
  • Use Cases: Sales campaigns, customer support, retention strategies

smartBeemo is a comprehensive ecosystem for digital entrepreneurs, offering education, tools, and cutting-edge technology to help users launch and scale e-commerce businesses.

Key Highlights

  • Massive Reach: SmartBeemo sent over 130,000 messages monthly, efficiently managing large-scale operations with treble.ai’s automation tools.

  • Enhanced Data Tracking: treble.ai provided tools to consolidate and monitor data from various campaigns, ensuring that key metrics like response rates and user engagement were centralized for more informed decision-making.

Challenge: Mass Communication Without Personalization

smartbeemo, How smartBeemo Scaled User Engagement with treble.ai

As smartBeemo expanded, reaching the right users at the right time became increasingly complex.

Their previous WhatsApp solution lacked essential capabilities like segmentation and A/B testing, making campaign optimization nearly impossible.

“Our main goal was to connect with users in different countries who we couldn’t reach effectively due to time zone differences, availability, or engagement drop-offs. We also wanted to re-engage cold leads and improve conversion rates,” explained Nicolás Pinzón, CTI Manager at smartBeemo.

Beyond messaging inefficiencies, the team also faced operational challenges in managing WhatsApp workflows—from lead acquisition to retention and post-sales service—all while maintaining a personalized customer experience.

Solution: Smarter, Automated, and Personalized WhatsApp Communication

smartbeemo, How smartBeemo Scaled User Engagement with treble.ai

To address these issues, smartBeemo implemented treble.ai, transforming how they scale and automate customer conversations via WhatsApp.

Through A/B/C testing, the team identified the most effective messages, ensuring better personalization and higher engagement rates.

“Testing different messages allowed us to understand what truly connects with our audience. That flexibility made a huge difference,” said Nicolás.

  • A/B Testing: Empowered SmartBeemo to identify the most effective messaging strategies, improving response rates and engagement.
  • Automation: Streamlined workflows with automated follow-ups and second-contact messages, reducing manual effort and enhancing efficiency.
  • Data Centralization: Integrated seamlessly with Looker, providing real-time insights that drove smarter decision-making.
  • Free Second Follow-Up Message – The ability to send a second HSM message at no additional cost significantly increased lead reactivation rates.

Through this partnership, treble.ai helped SmartBeemo not only overcome its challenges but also set a new standard for customer engagement.

Results: Increased Engagement and Operational Efficiency

With treble.ai, smartBeemo streamlined WhatsApp operations, sending up to 130,000 messages per month while improving both engagement and customer experience.

🚀 Efficiency Boost – Automated workflows reduced manual tasks, allowing the team to focus on strategic initiatives.
❤️ Stronger Customer Relationships – Personalized messaging strengthened trust and solidified smartBeemo as a key player in its users’ success.
📈 Higher Conversions – Smart segmentation and A/B testing led to higher engagement and optimized lead follow-ups.

“With treble.ai, we didn’t just improve communication—we built deeper connections with our community of entrepreneurs,” concluded Nicolás Pinzón.

Transform Your Customer Engagement with WhatsApp and treble.ai

SmartBeemo’s partnership with treble.ai transformed its customer engagement strategy, enabling the company to scale efficiently while maintaining a personal touch. From boosting response rates to simplifying workflows, treble.ai empowered SmartBeemo to deliver a superior user experience.

“treble.ai isn’t just a tool for us—it’s a partner in achieving our mission of supporting entrepreneurs,” Nicolás concluded. “With treble.ai, we’re not just communicating; we’re connecting.”

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